67 Participants from DOBA Business School Successfully Completed the 6-Month MicroMasters Programme

The programme is the result of an exceptional three-year cooperation of teachers and online tutors of DOBA Business School with international partners from the University of Istanbul, the Institute of Communication Studies, Skopje, and the Vytautas Magnus University from Kaunas.

During the MicroMasters programme, the participants delved into content from the fields of strategic communication, digital marketing, and growth mindset and digital leadership. They prepared a capstone project of preparing a digital marketing communication plan for a digital communication campaign for an actual product, service, brand or idea in the chosen international company/organisation. The successfully completed programme earned participants 20 ECTS credits and e-certificates, while printed certificates are already in the mail.

Studying and actively participating in an international virtual environment, in international teams of students, who are led and guided by experts, teachers from different countries with a different background, is a major added value for all who wish to travel the path of cross-cultural diversity.