Prof. Dr. Guek Nee Ke

About the speaker:

Dr. Ke Guek Nee is the Director of the Coaching Lab and an Associate Professor at Heriot-Watt University Malaysia. She holds BA (Hons) in Psychology, a MA and PhD in Industrial and Organizational Psychology, from the National University of Malaysia (UKM). Dr. Ke is a Chartered Psychologist with the British Psychological Society (BPS). Her research interests encompass coaching and coaching psychology, leadership, work psychology, business psychology, prevention of Internet addiction and cyber wellness. Driven by her passion for research, she has secured over 10 research grants from national and international funding bodies. Notable grants include Networked Media Research from the Malaysian Communication and Multimedia Commission (MCMC), the Fundamental Research Grant Scheme (FRGS) from the Ministry of Education Malaysia, and the Global Challenges Research Fund (GCRF) from the Scottish Funding Council. Dr. Ke's research has been published in Q1 journals and has received coverage from news media and various other media platforms.

Topic: The PERCE Coaching Psychology Model: Transforming Leadership and Team Effectiveness for Sustainable Business Growth and Success through Positive Emotions, Resilience, and Coping Efficacy

The global business landscape faces significant challenges due to various uncertainties, including economic mechanisms (such as labor markets, consumer behavior, and global supply chains), war, climate change, technological advancements (like AI), resource depletion, diseases (such as COVID-19), and more. These factors have not only impacted businesses adversely but have also affected the psychological and mental health of the global workforce.

Research worldwide has aimed to understand the current and future adverse impacts of these challenges. This keynote session presents empirical evidence emphasizing the need for a dedicated coaching model integrated into sustainable business plans to mitigate these impacts. Consequently, the Positive Emotion-Resilience-Coping Efficacy (PERCE) Coaching Psychology Model was developed.

The PERCE Coaching Psychology Model (Ke & Dasha, 2024) for leaders and team is grounded in human virtues and character strengths. The model has four main objectives: 1) To stimulate reflection and conversation around compassionate leadership behaviors and practices. 2)To help teams explore, develop, and enhance positive emotions, ultimately contributing to their cohesion, effectiveness, and team success. 3) To build resilience, leading to better coping strategies, stronger teamwork, and greater overall success. 4) To enhance coping self-efficacy, leading to better stress management, enhance teamwork, and greater overall resilience.